Tag: challenges of online marketter

See why most of the online scams are the work of top notch internet marketers

Are you asking yourself why I came up with this conclusion?

This information is not about the scam sites that offer the earning opportunities to their users and decline paying them after offering their services and met the terms of the contract as agreed between the two parties. Or those sites that guarantee certain services to their users after a payment of a certain fee but decline to offer the services agreed.

It is about those individuals who promise their prospective clients to reveal to them the secret they are applying to earn $1000s of dollars in a day or a week without doing anything, as long as they have a computer with the internet connection.

I believe such scammers who promise/claim to better other online users’ lives by sharing with them a certain secret that they have discovered and using to make thousands of dollars a day are some of the top notch internet marketers with many years of experience.

To put strength to my suspicions, I will share with you some of the main qualities of the good internet marketer that I find to be applied by the scammers.

As good marketers, they are blessed with a language meant to convince their prospective clients to earn their trust and work on their emotions to scam them.

The vast knowledge about how different online users make money online
The scammer is able to list all other ways the online user might have tried/ came across but did not work. For example, he can detail how you using his secret will not need the creation of a website, driving traffic, creating a mailing list, selling/buying of online products, downloading software etc.

The ways they use to promote their scam information-
The appealing titles in their ads- under any case their ad lands in your email inbox, there is a high probability that the user will be interested to learn more about the ad is all about.

The offers they guarantee the prospective clients-
Almost all of such scammers promise the prospective clients a money back guarantee if they would not be satisfied with the service/product bought

Here is my ultimate conclusion, if these guys are not themselves some of the great internet marketers, then they must be working in liaison with great marketers who sell their services to these cyber criminals.

The power of attention-grabbing titles in blogging/internet marketing

Marketing is all about convincing the targeted customer to realize the satisfaction in the product being presented before him and so, the marketer must be able to create a good first impression that will play with the emotions of the potential customer.

Unlike the offline marketing where the products are chosen by the potential customers from the shop shelves according to their tastes from the variety of the similar products, online marketing rely on the search engines results according to the searches by the online shoppers/internet users.

In order for the product getting promoted to get the attention of the targeted customer, the website offering the promotion of the particular product must have content that is rich in the key words that are likely to be used by the customers who are searching the web for the particular product.

Anyway, the challenge is that most of the potential customers do not really know what they are searching for and could be ready to take anything that is relative to the solution they are searching for to fix a given problem.

This is where the appealing headlines in posts play a very important role besides the quality content that helps in the high ranking of the sites in the SEO requirements. The appealing headline can be the main determinant on how many the post will attract the clicks to the main content of the post, by making the internet user believe that the post with the appealing title is the one that is holding the content he is searching for.

The great marketers tend to be great content creators too, because they would always create the post titles with the very view of the targeted customer and what he will be looking for from among the millions of other similar products.

This also answers the question, where some websites rank high in the search engines and yet attract only few visitors. The main reason being that; the potential visitors pick on other appealing title, ending up to the competing site.

3 things that internet marketing is all about

Did you know that most of successful online working people are internet marketers?

Internet marketing can look very simple but very complicated because it is only made possible when the three things are made to work together in order to earn the internet marketer (the middleman) money in form of commission.

The fully functioning website with reliable internet traffic is the foundation upon which all other 2 items are based on in order to facilitate a sale of the affiliate product.

The product to be promoted on the site is another thing that has to be considered when laying down the foundation of the website, which should be the basis of niche chosen by the internet marketer, who is looking forward to drive the customers to the product they are searching for online.

Engaging the customer and convincing him to accept the product that the marketer is recommending for is third thing that most of the online marketers should be skillful about whereby they earn the commission when the customer actually purchases the product promoted on their website.

Unlike the offline marketing, internet marketing requires an environment whereby the online shoppers are directed by the search engines to the appropriate product they are searching for when they use the search phrases that involve the product they want. Unfortunately, most of the customers don’t really know what they are actually searching for. Therefore, it is up to the internet marketer to come up with assuring review to explain to the customer the value of the product he is promoting and the satisfaction customer will get in using the product.

This is where the challenge is, especially if the internet marketer is promoting the product which a lot of other people are marketing, whereby the marketer with the most engaging and assuring/ persuading skill wins a sale and earns commission on sale.

This can only be achieved through the website content that contains the key words that would enable the site to get high indexing hence more chances of getting read by the buyer.
In other words, the three things that make up ‘internet marketing’ can be summarized as; directing the right customer to the right products to earn a commission on the sale.

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