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My personal favorite! Bitcoin blogs and news sites, or information sites for lack of a better term
are a bit of a hybrid. They serve consumers but their business model is B2B. So even though they
need to find ways to attract individuals they also have to find a way to monetize their site through
other business. Whether it be through placing ads on their website, writing sponsored stories or
promoting specific content through affiliate marketing.
Some of the best examples you can find for great information sites are Coindesk,
CryptoCoinsNews . The advantages of setting up an information site
are that it’s pretty easy and you can get it up and running quickly. I’ll talk more about how to set
up such a specific site in Part II – Creating Your Bitcoin Business.
But setting up an information site is not all sunshine and rainbows. Since it’s probably the easiest
business to set up, you’re going to have tons of competitors. You’re going to have to differentiate
yourself – meaning find a way to add value to your customers that other businesses don’t supply.
Another disadvantage for creating an information site is that you’re going to have a hard time
monetizing it unless you have tons of traffic. Luckily for you, I’m going to teach you how you can
make great income from these sort of sites without needing 100K visitors each month.
If you decide you want to go down the path of information websites you’ll also have to choose
your “angle”. Are you going to be a news site that delivers the latest stories? Are you going to be
a personal blog that describes your personal view about Bitcoin? Are you going to be a tutorial
site that helps newbies get started? Whichever angle you choose, make sure it’s something
you’re passionate about or that has a solid business model behind it.
A Bitcoin faucet is a site that gives its users free Bitcoins. The original Bitcoin faucet was operated
by Gavin Anderson, Bitcoin Foundation’s chief scientist. It started out around late 2010 and it
gave visitors five Bitcoins (yes….five whole Bitcoins) for free. Of course back at the time Bitcoin
was worth something like $0.08.
The general idea of today’s faucets is this:
1. Drive massive amounts of traffic to the site by promising free Bitcoins.
2. Place a disturbing amount of ads on their website.
3. Hand out insignificant amount of Bitcoins so they won’t have to pay you because
they know you won’t be able to withdraw the coins. There’s usually a minimal
amount you need to reach in order to withdraw.
4. Keep you on the page for a certain amount of time – probably so you’ll click on of
the ads and that the website will rank better on Google.
5. Make you keep coming back by promising you more Bitcoins within the hour.
It’s a pretty spammy sort of business and you can see examples of the most successful faucets
today here and here. This sort of business requires huge amounts of traffic to be profitable but also attracts a lot of “junk” traffic from around the web – since it’s mainly people looking to earnfree money.